The Mexican Riviera market has been suffering from a combination of too much capacity and the local (drive) market's boredom with ports. Some cruise lines have responded by reducing capacity.
Crystal, however, seems to be the only line responding by trying new itineraries out of Southern California. The line replaced two fall 2011 Mexican Riviera sailings with California coastal sailings. The line did the same with two spring 2011 sailings, and those are selling well.
The complete article appeared in the November 2, 2010, edition of Cruise News Daily.