Like most major cruise lines, MSC Cruises participates in the local life of their port cities. A more unusual example of that participation is in Capri where they have an annual "Cow Parade" of fiberglass cows interestingly attired or decorated by well-known artists, sponsored by local businesses, and placed throughout the central city.
MSC Cruises sponsored two this year, and "MSC Yacht Club" is shown at left.
The Cow Parade began in Capri in 1998 and has since been copied by more than 40 cities around the world. The annual two-month event this year runs through July 11.
The article originally appeared in the May 22, 2008 edition of Cruise News Daily.