Friday, June 14, 2013

Cruise News Daily Headlines for June 14, 2013

* Dance, Fountains, Dance!
One of the unique new entertainment features aboard Royal Princess is the Dancing Fountains on the ship’s top deck.

This isn’t a fountain in the traditional sense that babbles constantly day and night and invites vandals to drop detergent into it. This is truly an entertainment feature aboard Royal Princess that is unique on cruise ships, and will perform for passengers several times during each cruise.

* Other Things You’ll Want to Know

CND readers also read about a new place to “land” in Hong Kong ... and the Banana Coast is moving forward.

The complete articles appeared in the e-mail edition of Cruise News Daily delivered to our subscribers.

RCI Names New SVP of Marketing

MIAMI, June 14, 2013 – Royal Caribbean International today announced the appointment of Carol Schuster to Senior Vice President of Marketing. Ms. Schuster joins the global cruise line with a proven track record and extensive background in building global brands, as well as new market entry, and will oversee all aspects of marketing for Royal Caribbean including brand strategy and positioning; consumer and trade advertising; digital and social media; and one-to-one and loyalty marketing.

 “We are thrilled to welcome Carol Schuster to Royal Caribbean’s leadership team and look forward to her building on the success that the brand has already achieved,” said Lisa Bauer, Executive Vice President of Global Sales and Marketing for Royal Caribbean International. “Carol’s extensive global marketing experience will play an integral role in our continued growth into established and emerging cruise vacation markets around the world.”

Most recently, Ms. Schuster ran a global marketing and brand consultancy and spearheaded the launch of U.S. women’s luxury apparel company, Lafayette 148 New York, in China. Prior to that, she held the position of worldwide managing director, Global Brand Management at the advertising agency, Ogilvy and Mather. She also held senior executive level positions at D’Arcy Masius Benton & Bowles in New York. After the fall of the Berlin Wall in 1991, she was one of the first business and marketing leaders to enter Central and Eastern Europe to start-up the global network for the advertising agency.

Ms. Schuster graduated cum laude with a Bachelor of Arts in German language and literature at the University of Illinois at Urbana-Champaign. She received her MBA in Global Marketing/Advertising and Chinese from Thunderbird School of Global Management. Ms. Schuster has won numerous awards and recognitions for her contribution to the advertising and marketing industry and was named one of “25 Women to Watch” by Advertising Age.  She has lived in North America, Europe and Asia and speaks English, Chinese, German and French.

Source: Royal Caribbean International 

Thursday, June 13, 2013

Cruise News Daily Headlines for June 13, 2013

* A Special Day in the Life of Royal Princess
The christening of a cruise ship is always a special day, and there’s lots of excitement in the air, especially surrounding the godmother, but when royalty is involved, it adds an extra element of electricity and importance that everything goes off perfectly.

In this CND article we take readers with on us to today’s Royal Princess naming ceremony.

* Meanwhile on the Other Side of the Atlantic
While many eyes were focused on Princess’ celebration today in Southampton, another Carnival brand was enjoying their own Triumph. The refurbished and renewed Carnival Triumph was returning to service in Galveston.

The complete articles appeared in the e-mail edition of Cruise News Daily delivered to our subscribers.

Wednesday, June 12, 2013

Cruise News Daily Headlines for June 12, 2013

* Celebrity’s “Punishment” Continues
The suspension of Celebrity’s license to visit the national park in the Galapagos Islands continues. The line has canceled the June 16 sailing, the third such sailing to get axed.

* First Impressions
I’ve been aboard Royal Princess now for a bit more than 24 hours and my overwhelming impression is that I’ve been here before. As someone who has sailed aboard a lot of Princess ships, nothing seems all that different from other Princess ships.

That’s exactly the feeling Princess told me they were going for a couple of months ago when I toured the ship in the yard. They want regular Princess passengers to feel at home, and they can discover the new features as they encounter them, or have them incorporated so seamlessly that feel like they’ve always been part of the product. That they’ve done very, very well.

Updates from aboard Royal Princess appear on our blog at

The complete articles appeared in the e-mail edition of Cruise News Daily delivered to our subscribers.

Tuesday, June 11, 2013

Cruise News Daily Headlines for June 11, 2013

* Bob Is Back! (Sorta)
Carnival Corp confirmed yesterday that Bob Dickinson is back working for the company. He’s not back in his old position of heading up the Carnival Cruise Line brand, but the 35-year veteran of the industry (all with Carnival) is back to see what he can do about the company’s problems in the North American market.

The company said Dickinson will be focusing on marketing strategies for Carnival and its various brands. He will be reporting directly to Carnival Corp’s vice chairman and COO Howard Frank.

* Crystal to Continue to Invest in Serenity
In November, Crystal Cruises will be investing another $17 million in the redesign of Crystal Serenity for another portion of the ship’s “extreme makeover.” This investment will bring the total spent on upgrades to this ship to $52 million over the last two years.

This work will focus on the ship’s top accommodations, the Crystal Penthouses, and the Lido deck, including the Trident Grill, Tastes restaurant, and the Lido cafe.

Updates from aboard Royal Princess appear on our blog at

The complete articles appeared in the e-mail edition of Cruise News Daily delivered to our subscribers.