* And You Thought It Was All about Little Brown Furry Fruit
If you fly halfway around the world (or even if you don't) for a cruise to a place you've never been, it's nice to be immersed in the destination. It's nice too, if the cruise is different - to set it apart from all the other cruises you've been on. And that's just what Princess is trying to do on their series of 18 cruises this year between Australia and New Zealand.
Princess will operate a series of cruises from Australia to New Zealand with their two Sun-class ships during the austral summer of 2010-11. While most of the passengers will be sourced from Australia, a significant number of North Americans are also finding their way to the series of sailings because of the unusual itineraries. For both, Princess is creating an onboard product for these cruises that will set them apart with "everything New Zealand," and make the passengers feel like they have already arrived on the islands.
The complete article appeared in the May 12, 2010, edition of Cruise News Daily.